MuchMusic announced today that it has joined forces with Live Nation as the exclusive media partner for a massive, multi-act concert, MUCH PRESENTS: THE BIG JINGLE. Touching down at the Air Canada Centre Dec. 2, MUCH PRESENTS: THE BIG JINGLE is poised to be one of the year’s biggest musical events, jam-packed with some of the hottest acts on the planet. Talent, ticket, and broadcast details will be announced soon.
As the exclusive media partner of MUCH PRESENTS: THE BIG JINGLE, Much is getting on board with an all-encompassing promotional campaign including advertising, on-air, online, and social media support. For sponsors and advertisers,MUCH PRESENTS: THE BIG JINGLE offers unique opportunities that only Much can deliver, including tying sponsorships with exclusive brand partnership packages, offering digital on-site signage, on-site activations, exclusive seating, sampling, and pre-sales.
“Working with Live Nation allows us to provide inventive new packages to our clients,” said Neil Staite, Vice-President and General Manager, Music and Entertainment. “MuchMusic is all about bringing our audiences the most exciting shows and the best in music, and we’re thrilled to be working with Live Nation on what’s sure to be a great event.”
“Live Nation is very excited to be working with one of Canada’s most powerful youth and music entertainment brands,” said Jacob Smid, Vice-President, Talent and Marketing, Live Nation Canada. “Bringing a multi-act extravaganza to the winter season is an excellent opportunity to engage fans and create unique opportunities for event partners. We’re certain MUCH PRESENTS: THE BIG JINGLE will resonate with audiences at the event and on screen.”
Additional announcements will be issued in upcoming weeks.


