The season premiere of The Bachelor: On the Wings of Love took flight as 2.7 million Canadians tuned in to watch handsome commercial pilot, Jake Pavelka, meet 25 bachelorettes; including two Canadians on Citytv. Monday night’s launch is up 91% over the season premiere of The Bachelor one year ago.
Landing the #1 spot in Toronto and Calgary across key female demographics F18-34 (7.4 Rating/4.3 Rating), F18-49 (7.6/3.9) and F25-54 (7.1/4.1), The Bachelor also performed well in Vancouver landing the # 3 spot for the night across the same key female demos.
Citytv.com doubled its daily traffic during the broadcast period from 8pm -11pm ET as fans chatted live on The Bachelor Live Blog and joined the online pool to predict who would be Jake’s co-pilot in the end. During the broadcast, Suzanne Ellis, The Single File blogger, hosts a live blog on Citytv.com allowing Bachelor fans to chat in real time about the show. The live chat also doubled its audience over its debut on the premiere of last season’s The Bachelorette.
