HISTORY’s collection of commemorative programming struck a chord with Canadians. From November 8 to November 11, 5.3 million viewers* tuned in to the channel’s Days of Remembrance programming, which honoured and remembered Canadian veterans. Anchoring the all-Canadian line-up was the intimate and emotional series War Story, which reached 2.6 million viewers (2+) and was the most watched Specialty program at 8pm on Sunday, November 11 for the key 2+, Adults 25-54 and Males 25-54 demos. Proving that viewers are hungry for compelling Canadian content, produced by Canadians and about Canadians, HISTORY was the second ranked station for the 2+ demo, the third ranked station for M25-54 and the fourth ranked station for A25-54.
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Source: BBM Canada PPM Data Nov 8-Nov 11/2012, 2a-2a; 2+ Cum Reach*; Ranker excludes kids and sports
