Score Media Inc., announces the 100th episode and one-year anniversary of theScore Music Series, a unique music series hosted by theScore that focuses on popular musicians’ passion for pro sports . The 100th episode of the series, released today, features Megadeth front-man Dave Mustaine discussing his humble beginnings hustling fans at drag racing events and how his martial arts skills recently came in handy in an encounter with a surly fan.
Since its inception, theScore Music Series has engaged sports fans and music junkies alike. In July of 2010, theScore’s content team attended a Montreal music festival, Heavy MTL, to film segments for a feature on NHL goalie masks. Following conversations with Dave Mustaine of Megadeth, Rob Zombie and members of the band KoRn, the crew determined that they could fill a void in music by talking sports with musicians, allowing for unique insight into the group.
Since then, theScore Music Series has featured August 2011 Rolling Stone cover competition winners, the Sheepdogs, Seattle grunge legends, Alice in Chains, Rob Halford of Judas Priest and cult indie rock collective, Broken Social Scene to name a few.
“When it comes to sourcing interviews, a band’s stature in the industry or genre of music is secondary to the passionate sports stories they tell,” says Derek Snider, Manager of Content and Entertainment, theScore. “We know we’ve achieved what we set out to do when the artist or musicians rip on us for the failures of our favourite teams. That’s when it’s no longer rock star vs. reporter, but two sports fans busting each other’s chops.”
Over the past year, theScore Music Series has become increasingly popular, sparking widespread discussions about sports and music on both social and traditional media sites. Segments and archives of theScore Music Series are available at www.thescore.com/music.
