Canada’s Olympic Broadcast Media Consortium has released its revolutionary, interactive Viewers’ Guide, on CTVOlympics.ca/guide and RDSolympiques.ca/leguide. With regular updates to reflect the latest programming changes throughout the Games, the Viewers’ Guide is designed to help viewers navigate their Olympic Games experience from the more than 4,800 hours of live coverage on television and online. It’s the prime destination for Canadians looking to find out how to catch every second of coverage from Vancouver 2010.
The Viewers’ Guide is an individually customizable tool offering fans complete control of their Olympic Games experience from their computers. With interactive Vancouver 2010 programming schedules for Consortium channels (CTV, V, TSN, Rogers Sportsnet, RDS, RIS Info Sports, OMNI.1, OMNI.2, APTN, ATN and OLN), the Viewers’ Guide also provides complete programming schedules for web coverage on CTVOlympics.ca and RDSolympiques.ca, which will show every second of event competition live. The Viewers’ Guide also enables and instructs fans to pre-select preferred programming schedules, and set email and mobile reminders and alerts, ensuring they don’t miss any of the action or results from the Olympic Games.
“The Viewers’ Guide is truly the ultimate way for viewers to chart their course through our presentation of the Games,” said Alon Marcovici, Vice President of Digital Media and Research, Canada’s Olympic Broadcast Media Consortium. “It’s the latest offering from the Consortium designed to empower viewers and allow them to choose how they would like to experience what is sure to become the biggest event in Canadian history.”
Key Features of the Viewers’ Guide include:
· Easy to Find – the Viewers’ Guide launches from the home pages of CTVOlympics.ca and RDSolympiques.ca
· Simple Navigation – Viewers can scroll through programming schedules for all Consortium channels, CTVOlympics.ca and RDSolympiques.ca; sorting by date, time and preferred channel
· Don’t Miss A Second – Fans can set up reminders to be delivered to email and mobile devices indicating that an event will be starting shortly. Fans can also subscribe to alerts for instant results of their preferred sports
· Medal Events Highlighted – Viewers will easily navigate their way to Olympic Games medal events on the Viewers’ Guide as each event will be marked with a ‘medal’ symbol’; Events in which Canadians are expected to do well will be marked with a ‘medal and Maple Leaf’ symbol
· Preferred Settings – Each user’s settings are saved so preferred channels, sports and specific events can be easily accessed and revisited
· Up-To-Date Programming Schedules – Updated to reflect the most accurate programming schedules, the Viewers’ Guide will update automatically if live event times change
· Watch Now – Viewers can click ‘Watch Now’ on the Viewers’ Guide and go straight to live streaming coverage of an event at Vancouver 2010
In addition to the Viewers’ Guide at CTVOlympics.ca/guide and RDSolympiques.ca/leguide, The Globe and Mail will also provide readers with a special programming guide section on Saturday, Feb. 13 about how to watch the Games.
The paper will also provide daily programming grids about what’s on TV each day.
